How I Spent $37,000 Figuring Out Marketing
and how you can avoid all that...
Making an Impact
When I first started out learning how to market books I was confused, overwhelmed, and I had no direction of which way I should go. I was shocked when I calculated that I spent $37,000 to learn how to market books. I knew that I wanted to inspire others to reach their highest potential. I knew that I drew the best out of people. I had a special passion for books and authors.
Yes, I could have written my own books to have published. However, after praying, and many other ideas, I was led towards wanting to help other authors promote their amazing work, ideas, and dreams. Why would I think this was the best idea? Simple, I’ve always been about impact. I want to make the most of my life. I want to make the world better, the best that I can in such a short time.
So Much Invested…
Helping authors promote their life’s work is way more impactful than me just writing a book or two. No matter how many books I may have written it can not compare to helping other authors reach their dreams. At the rate that I’m going now, I dream of helping 30,000 authors before my time is up on this crazy planet.
Five years ago, I bought an online course in blogging, because I needed to learn how to write online content. Then I bought a podcasting course and a product development course, because I needed help with creating a product. After all of this, I realized that I still needed to implement all of these ideas. That led me to buy a ticket for an expensive conference and then I hired a private coach.
When everything was said and done, I had invested over 37,000 to be able to grow my audience. That is not counting all the time it took for me to fiure this out! I was grateful in the end, because I needed the knowledge and experience that all of my investments had gave me. And it’s because I spent so much investing in all these different courses, conferences, and coaches that I created the Bestselling Author Studio.
Gold Membership
Once the Bestselling Author Studio was created, then I created the Get Readers System which gives authors a simple and effective marketing system that helps authors focus their efforts in all the right places. From there I created the Book Sales Accelerator to give authors an effective way to leverage all those book signings and expos to gain new readers.
And now I’ve created the Bestselling Author Studio GOLD Membership for authors to get monthly, cutting edge training from the smartest and most succesful professionals in the publishing industry on the best marketing tactics and strategies for authors. (This month’s expert is a PR expert who has 30+ years of experience in the DC media scene, Merri Oxley. She is going to teach you how to create a press kit that gets you in front of the RIGHT people in the media!)
That’s right this month’s training is going to be on creating press kits that get reporters to pay attention to you and give you the interviews you want.
Creating these programs has been a lot of work. A lot of satisfying work, but in all honesty also really stressful at times. Why did I put myself through all of this? Why didn’t I just keep on ghostwriting for a living and writing fiction on the side for fun? Because I don’t want to see anyone fail to reach their potential. Literally anyone. Since I can’t help everyone, I focus on authors, because I know them best.
I don’t want to see ANY author struggle and piece together everything like I did. I created a step-by-step solution that would help any new author (no matter how clueless they are about marketing) get an audience that loves them and get the sales their books deserve! All in one place for less than a tiny fraction of the price, and with lots of training for FREE!
So if you are an author who is passionate about getting your message out to the world, and if you are ready to learn how to get more readers for your book, get media interviews, and get the sales your book deserves, then register for this month’s training, “How to Create Press Kits that Get You in the Spotlight,” so you can get the attention of the media, and get the interviews you need to get your message heard…without having to struggle with the frustration, insecurity, and confusion that come from using marketing techniques that are unorganized, uninspired, and ultimately cringe-worthy wrong.
Find out about becoming a Gold member of the Bestselling Author Studio and get instant access to Merri’s workshop…and many, many more…
The best part is all the expert marketing strategy and tactics you get from top-level players in the marketing field…
The second best part is that it’s FREE to join for the first 7 days (and after that it’s a ridiculously cool $17/month with no commitment)…
Fun Fact
I’ve spent 1000’s of hours learning how to do PR for books. I’ve read all the best books, gone to the best conference’s, partnered with the best renowned authors and publishers, and been coached by millionaire entrepreneurs. But here’s something I discovered on my journey as an agent and publisher, 99% of author press kits do NOT deliver what you truly need.
Instead, they waste your time, waste your money, and not to mention give you a headache as you guess, second-guess, and third guess what you wrote. Then you will edit it every time you read a new blog post on someone’s opinions. This is why I didn’t get the results I was looking for the first three years. I was focusing on the wrong thing. However, all of this did teach me how NOT to do press kits.
What Reporter’s Want to Know
I intentionally designed the workshop “How to Create Press Kits that Get Reporter’s Attention,” to be different from every other PR workshop out there. You want to know my secret sauce? It’s that I’m not teaching the workshop…instead I’ve asked a 30-year veteran of the Washington DC PR scene to come in and do it for me. I want to introduce you to Merri Oxely, Founder of The Communitcations Teams and lifetime public relations specialist for companies like The Discovery Channel and for bestselling authors (authors who are just like you want to be!)
In “How to Create Press Kits that Get Reporter’s Attention,” we discover how to build a press kit that you can be proud of, that you can be confident in when you send it out. You will learn what reporters really want to know about you–and what makes them roll their eyes. You will get media insider tips that will help you get to the front of the line…and get those interviews with big publications! You will promote your marketing events to the media so that reporters will actually show up and cover your event. Most importantly, you will get the bang for your buck, and know when to spend money on printing your press kit, and when a digital copy will suffice. And much MORE!
If you’re tired of putting yourself out there and getting no results…
If you want a proven system to creating a press kit that WORKS…
Then I’d love to have you at the workshop.
Click below to get access!
Here at the Bestselling Author Studio all authors are welcome. We have authors that are working on their first, second, or third book, and even authors that have made movie deals! We all have the same goal, to be successful, and to reach our highest potential. If you’re ready to soar higher than you ever have before then it’s time to make that commitment and sign up. It doesn’t get any better than this.