by Lara Helmling | Jun 22, 2020 | Blog Post
How I Allowed Myself to Be in the Spotlight I didn’t want to be in the spotlight. Ever. The idea of seeing my name in a newspaper made me cringe. The idea of seeing myself on television or in radio made me want to curl into a fetal position and suck my thumb....
by Lara Helmling | Jun 18, 2020 | Blog Post
How I Spent $37,000 Figuring Out Marketing and how you can avoid all that... Making an ImpactWhen I first started out learning how to market books I was confused, overwhelmed, and I had no direction of which way I should go. I was shocked when I calculated that I...
by Lara Helmling | Jan 8, 2020 | Blog Post
Five Tasks, One Hour For Effective Book Marketing Book Marketing Can Be Simple How are you marketing your book today? Don’t worry about what you’ll do next week… And especially don’t worry about whether your marketing is going to work… Just decide to do...
by Lara Helmling | Dec 10, 2019 | Blog Post
The Agony of Self-Promotion…and Why You Have to Get Over It Today I’m going to tell you a story… A story of an author who couldn’t bring herself to promote her book… She felt like she was bragging… She didn’t believe she was good enough… Yet she admired those...
by Lara Helmling | Dec 2, 2019 | Blog Post
7 Action Steps for Authors Who Aren't Selling 100 Books a Month How To Go From Selling No Books to Selling Books Every Week I have great programs for authors who aren’t selling their books…I’m writing this because most info out there is totally useless… My gift to...